Springfield Avenue Merchant News for May 8
1. MayFest is next Sunday, May 17 from 11AM to 5PM
On May 17, Springfield Avenue will be closed to all traffic from Rutgers Street to Indiana Street starting about 8 AM on Sunday. This includes through traffic at Prospect.
This event is a unique opportunity to welcome new people to Springfield Avenue. Thousands of visitors come to the Avenue from both SOMA and several neighboring and regional communities. And please share the event info on your social media—graphic attached.
*If you have a confirmed space for MayFest, please respond to this email with the info below. We like to highlight our local businesses at MayFest. (Note that the event is sold out for vendors)
Name of Business
Address of Business
2. World Cup Promos—Local and State-wide promotion opportunities.
Maplewood Summer of Soccer Promotion (see attached flyer)
The Township and SAM will be promoting World Cup tie-ins events at local businesses!
May 17 @ MayFest—the NY/NJ Host Committee World Cup Bus will be at MayFest @ the Yale parking lot with games and photo ops.
June 11—Mexico in Maplewood Day—celebrate the World Cup opening match of Mexico (co-host) vs. South Africa @ 3PM.
We encourage businesses to promote food and drinks celebrating Mexico. Please let us know what you have planned and if you will be showing the game.
June 12—US Opener--the opening match for Team US vs. Paraguay! Please let us know what you have planned and if you will be showing the game.
State-wide Welcome World Rewards Program
The State wants to connect residents and World Cup visitors with participating small businesses through a digital experience that rewards neighborhood exploration and drives foot traffic across New Jersey communities.
Signing up your small business is easy and free!
More information and sign up here